Facebook is currently, and by far, the most popular social platform on the market. About 73 % of the American population is registered and they spends several hours a week. All ages, occupations, genders, religions are present and well-identified.
Recognized as the second media platform, Twitter comes fourth in use and affects 18 % of the American population. Those who use it tend to go on a daily basis to follow the news, share it and comment on it. A good majority of users who follow a company do it to...
Google+ is the network that Google has created in the hope of competing with Facebook. But it has not really worked. Although the network contains an impressive number of subscribers (540 millions), there is very little activity...
Created in 2005, YouTube is now owned by Google and is the number one video platform. If you have any interesting videos, including: tutorials, training, conferences, or funny and viral commercials, this network is for you.
Founded in 2002, the LinkedIn network is defined as a network design to facilitate dialogue between professionals. Any company should be at least their profile page, but companies in the B2B sector and recruitment agencies should be active in there as well.
In 2013, Pinterest reached the third position in terms of popularity. Over 20 % of the American population uses it and 84 % are women. In addition, users of Pinterest usually have an income above average.
In 2013, Pinterest reached the third position in terms of popularity. Over 20 % of the American population uses it and 84 % are women. In addition, users of Pinterest usually have an income above average.
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